πCODA

Fit before you wear it.

πCODA helps people see how clothes will sit on their body — in the store with a scan, or online with AI try-on — then get fit options that match.

How it works

From body to fit — without the guesswork

Returns and fitting-room doubt cost everyone time. We turn a real body into clear fit guidance for shoppers, and wearable preview tools for brands.

  1. 01

    Capture the body

    In store, the shopper scans with BYC App. Online, they start from a photo of themselves for try-on.

  2. 02

    Match the garment

    We compare shape and size to the item — on the rack or from a product image on a brand site.

  3. 03

    See the fit

    Shoppers see how it will wear, get file options, or receive an AI image of themselves in the piece.

Product lines

Two lines. One fit platform.

Whether you shop in person or browse a brand site, πCODA is built so “does this fit me?” has a clear answer.

For shoppers

BYC App

Your personal fit guide in the store.

  • Scan your body once and reuse it across items
  • See how a garment will sit before you try it on
  • Receive file options tailored to your size and shape
  • Less guessing, fewer returns, faster decisions

For brands

BYC Extension

AI try-on your customers can trust.

  • Brands subscribe to use our try-on AI on their sites
  • Shoppers pick a product image from your catalog
  • They get a realistic view of themselves wearing it
  • Higher confidence at checkout, lower return rates

Who it’s for

Built for people who wear clothes — and the brands who sell them

Shoppers

Know the fit before the fitting room. Walk in, scan, and leave with pieces that actually work on your body.

Retail stores

Help customers decide faster on the floor. Turn scan data into fit guidance and file options they can take home.

Fashion brands

Add BYC Extension to your site so visitors can try garments on themselves with AI — before they buy.

About us

By Coda — wearable fit, made practical

πCODA is our platform for how clothes meet real bodies. We combine in-store scanning with brand-side AI try-on so fit is not a guess — in the aisle or on the product page.

We are building for retail teams and fashion brands who want shoppers to feel sure: this will fit, this will look right, this is worth buying.

Contact us

Tell us what you’re building

Retail rollout, brand subscription, partnership, or a demo of BYC App and Extension — write to us. We read every message.